Store Operators — Helsinki & remote
From brand brief to live Shopify storefront — in one day. Designed, built, and shipped directly to your client's shop or your Partner Dashboard dev store. You keep the relationship.
For agencies losing premium DTC clients to timeline.
Your client signed for a refresh six weeks ago. Design is locked. Dev is queued behind two other launches. Meanwhile the founder is texting you weekly asking why the new site isn't live.
We finish the build your team doesn't have bandwidth to start. One day on the calendar, mockup-carbon-copy, pixel-faithful. You stay the agency of record. The client never knows we exist.
We do not replace your account team or your strategist. We collapse the production timeline.
The math.
Every build your team doesn't have to staff is an extra retainer you can carry. Six weeks of internal storefront work becomes one day of ours. Four storefronts a quarter at the same headcount instead of one. The margin moves before the headline ever does.
We do not compete with your design team. We do not compete with your strategy lead. We compete with the calendar — the one your senior dev keeps slipping, the one your account manager keeps re-quoting, the one your client keeps pinging you about on Friday afternoons.
Hand us the spec your team scoped. Take back the week.
Send us everything you have on the brand and the products — brief, decks, brand guides, voice notes, references, existing storefront URL. The more context we get, the sharper the storefront.
We design a premium storefront mockup grounded in deep competitor analysis and our research base of ecommerce, SEO and GEO best practices. You review and approve async — no calls required.
One day of focused build. Your completed store — collections populated, products assigned, content drafted, metafields seeded, locales enabled — is shipped straight into your client's shop or your Partner Dashboard dev store. We operate the build directly; no source-files-over-the-wall.
Live storefront, walkthrough Loom, handoff documentation, and 14 days of direct email lane. Continuing dev available as a separate engagement if you want it.
How a 1-day build is possible
Vibe is an agent-orchestrated build system. A Planner agent maps your brand and products into a market position and section taxonomy. A Builder agent ships pixel-faithful Liquid against an approved mockup. A Critic agent audits every output before you see it. The mockup itself is grounded in deep competitor research and a research base of ecommerce, SEO and GEO best practices.
What you're hiring today: the agent system, operated by the founder. What you'll be using in a few months: the same system, self-serve, billed monthly.
Brand brief, mission, voice, decks, brand guides, founder interviews, reference URLs — anything you've collected. We pull signal from all of it. More context, sharper storefront.
Product list (CSV, Google Sheet, or existing Shopify URL — we pull what we need). Product images preferably hosted with URLs in the list; other transfer formats are case-by-case. Migrating from MyCashflow, WooCommerce, or another platform? We pull from there too — ask us.
Admin API app + Theme Access app, installed via your Partner Dashboard or your client's live shop. We send copy-paste instructions; you install and deliver the tokens via secure form.
Mockup approval and final approval. Both async, no calls required. Calls available on request.
Your client receives a completed Shopify store, not a theme they have to fill in. At delivery:
The taxonomy you'd ship to a real customer, not placeholder buckets.
Every product attached to the right collection, with metafields wired.
Homepage, about, FAQ, policy pages — written, not lorem-ipsum.
Product spec metafields, brand metafields, page metafields per the mockup.
Second/third language scaffolded with shop-settings + translation slots ready for human polish.
Every section renders the mockup content, not theme defaults.
Your storefront ships built — your eye sets the final 5%, and we make that finishing loop fast.
The difference between “we built you a theme” and “we built you a store you can launch on Monday”.
The agency calculus, side by side.
| Store Operators | Shopify Plus partner | Internal dev | |
|---|---|---|---|
| Time to delivery | 1 day | 4–8 weeks | 2–4 weeks |
| Cost per build | €699 | €15k–€50k | Headcount |
| Completed store delivered to your shop | ✓ | Often retained | ✓ |
| Build operates on your dev store | ✓ | Negotiated | ✓ |
| Client never sees the operator | ✓ | n/a | ✓ |
| AI-readiness baseline | ✓ | Rarely | Rarely |
| Founder-led, no handoff | ✓ | Account team | n/a |
| Lighthouse 95+ guaranteed | ✓ | Negotiated | Variable |
Helsinki specialty coffee roastery. A roastery's storefront has to do two jobs at once: read like a long-form essay on origin and craft, and check out a 250g bag in under a minute. We built both in a single day against the locked Figma. Mockup-to-live within ±1px on hero, single-origin PDP, and cart — Horizon-native, agent-resolvable copy, ready for the next single-origin drop.
Hero / single-origin PDP / cart, mockup-carbon-copy at 375, 768, and 1440.
See the live build →Coming
Premium outdoor map-store, shipping soon
Nordic skincare, in build
Heritage workwear, in build
Editorial activewear, in build
Why now.
Storefront builds are compressing. Shopify shipped Horizon last quarter. Agent-driven theme construction is now production-grade — the lift from mockup to live store has dropped from weeks to hours.
The agencies that learn to use this in 2026 will quote Q1 2027 client work at multiples of their current margin. The ones that don't will keep charging four-week-build rates while their clients shop the new operating model on the side.
We are not pitching AI as the feature. We are pitching the calendar shift that agent-build makes inevitable.
Engagement terms.
Per-build pricing. One storefront, one operator, one day of focused work. Most engagements are scoped on the discovery call and quoted on the spot.
For context: a Plus partner equivalent runs €15,000–€50,000 over 6–10 weeks. We are not competing on price. We are competing on calendar.
Pilot program — first 10 agencies.
€200 off the first 3 builds. For agencies that bring a real client engagement in the next six weeks. Open until the tenth pilot agency is onboarded.
Who you're working with.
Every build is run by one operator — Juuso Vermasheina. No project managers, no account executives, no handoff between brief and build. You will speak to the same person on the consultation, the build day, and the handoff. That is the only operating model that lets us hit one day.
30 minutes. We will look at the brief you have today and tell you on the call whether this is a fit.
Or send a brief.
Two lines, one inbox. Goes directly to the founder — no auto-responder, no marketing list.
